What is a Pop-by Gift?

If you are a follower of Brian Buffini you surely know what a pop-by is. Pop-bys are simply a small gift given to clients face-to-face.   They are intended to deepen your relationship and provide an oppurtunity to connect.  Most people add a catchy “tagline” with the gift to make it fun, memorable, and ultimately to promote their business. 

Pop-bys radically deepen the relationships I have with my clients and the referrals I receive.  They have become my favorite part of my business.  As Brian Buffini wrote on the subject of pop-bys, “The true value of a Pop-by is the demonstration of care by the investment of your time.”

This article has 6 comments

  1. Dawn Thomas 11/03/2010, 2:49 pm:

    This website is a great idea, Peggy! I hope you get tons of referrals for being the source of great pop-by ideas for all of those people like me who have a difficult time coming up with ideas!

  2. Jeannine Coburn 11/08/2010, 6:07 pm:

    Peggy…this is a great website. Very good. I too hope that you get a lot of referrals! I like the pop-by too! I love people like you who come up with the ideas!

  3. Michael Zuker 11/12/2010, 11:38 pm:

    I agree with Dawn!
    Mike Zuker
    Chicago

  4. Olivia Gray 12/03/2010, 10:10 pm:

    I agree with Dawn and Michael. What a great inspiration you are. I always go to your book for ideas.
    Have a blessed Christmas.

  5. Aggie Maggio 12/31/2010, 6:21 am:

    Peggy:

    This is a great example of serving. Thank you so much. I’m recommitting to getting my pop-by gifts in hand and in my car to take advantage of the idea and little slots of time to get in visits with my clients and sphere of influence.

    Thank you, Aggie

  6. Tina Marie Campbell 03/02/2011, 4:43 pm:

    As always, your ideas are the Top of The Best!! This website will bring you many referrals and a lot of friends! I love popping by your “Pop Bys” – it gives me a reason to see my clients more! I will send you any great ideas I come up with, especially if they match your criteria of being the Best !!!

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